our story
Bejouled is Scotland’s premier destination for bespoke engagement and wedding rings, with our flagship boutique situated in Glasgow’s iconic Shawlands area. Establishing the Bejouled brand in 2010, our founder Darren White has over 25 years’ industry experience in manufacturing and jewellery diamond design. Training at London’s Hatton Garden, home to some of the most well respected jewellers, Darren’s knowledge and expertise in design and diamond setting led him to work with some of the most established and well respected jewellers in the UK and Ireland..
Over 16 years ago, Darren made the decision to relocate from London to Scotland where he continued to build his reputation as a leading influencer in his trade before deciding to establish his own brand; Bejouled was born. Bejouled believes in the core values it was built on, never working to any sales target or commission; it really is all about the memorable experience and creating something completely unique to each individual couple which suits both style and budget.
From the bespoke design and manufacturing of engagement and wedding rings to Bejouled’s own exclusive collection of straight or shaped diamond set or plain wedding bands, Darren will work on a one-to-one basis, assisting you in finding your perfect design.
Bejouled go the extra mile to really ensure each customer gets exactly the ring they are looking for. Firstly, the customer is invited for a consultation appointment where the exact needs and requirements will be discussed in great detail. Wax models of the wedding band or engagement ring can then be built to check fit and design is exactly what the customer is looking for before it is then made in the metal of their choice, all of which is free of charge. Our expertise is highly respected, with many brides and grooms returning to Bejouled for any cleaning and repairs in the years after their big day.
our boutique
Nestled in amongst Shawland’s iconic streets, the boutique is proud to sit alongside other small businesses. We love the feeling of community that surrounds us. Bejouled stands on the corner in the hub of the Southside of Glasgow, and our quirky look never fails to draw customers.
darren white
our founder
Bejouled was founded in 2010 by Darren White. Beginning his jewellery journey over 25 years ago, Darren trained at London’s prestigious Hatton Garden. With his talent and eye for detail, Darren worked with some of the most respected jewellers in UK and Ireland.
It was just over 16 years ago that Darren relocated from London to Scotland (for love no less!) and continued his trade work until he decided he would like his own brand. Since the 2010 opening, Bejouled has established itself as the premier destination in Scotland for bespoke engagement and wedding rings, something Darren is very proud of.
Darren explains, “I have been in the jewellery trade for many years now and have worked for a wide range of jewellers. Armed with this experience, I knew I wanted to make our shop a bit different, not just in the way it looks but also in the range of jewellery we sell. Most importantly, however, we wanted to ensure that our customer service was second to none providing a very personal touch. Our aim is to make choosing your wedding bands and engagement ring a pleasurable and easy experience.”.
